Company: Deloitte_Appti_Management_MCQ
Difficulty: medium
Your organization is the market leader in an industry where the quality of products matters a lot, and you enjoy a strong brand reputation. Your smaller competitors have recently rebranded themselves and have launched an aggressive marketing campaign, in an effort to gain market share. There are growing murmurs within your company that you should rebrand to show the market that you are also trendy. What would you recommend to your management? Go ahead with the rebranding because change is what the market expects. Reach out to all your existing customers and offer discounts. Increase your marketing spends but continue with your brand values as they have worked in the past. Do not make any changes as it may confuse the existing clients. There are two towers AB and CD (A and C being their tops and B and D being their feet). The angle of elevation of C from B is 30° and the angle of elevation of A from D is 60°. An eagle and a kite start flying at the same moment from the tops of towers AB